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Use Affiliate Marketing Methods To Enhance Branding Of Your Site and Products
by
Jim Washington
Branding is not a new concept and has been used in the off line brick and mortar business world for years. Internet marketing branding is a newer concept that many Internet marketers have not yet mastered.
One way you can brand yourself and your business faster is email marketing to your list. Here are a few ideas on how you can easily use email marketing to do that. 1. Add the header from your website to your email messages. This way anyone viewing your messages in HTML will see the exact same header as they see on your site. The more people become familiar with your header the more they begin to trust you. 2. Add your picture to all your email messages. Again anyone viewing your messages in HTML will see your picture. Many time providing your picture at your web site will enhance Branding as customers are able to associate a face with your products. 3. Consistently offer useful information in all of your email messages. If people are getting something from the messages you send they begin to notice you more and this is part of branding yourself as an expert in the niche you are in. 4. Provide useful information to your customers and prospects and they will return to your site from time to time. One mistake Internet marketers make is building a list and then only trying to get people to buy things from them. Find a balance of selling and offering helpful information and your sales will increase. 5. If you have a logo add it to the messages you send. E-mail marketing has emerged as the number one affiliate marketing method for branding at the present time. 6. When people initially subscribe on your sign up form or landing page have uniformity in them. This means the background color should be the same as your website. You also want to include your picture so people get used to seeing you. Then when they do subscribe to your email list they immediately began to see you and your header or logo which further enhances your credibility. Branding is one part e-mail marketing, one part internet marketing solutions, and one part affiliate marketing methods with a general mix of common sense and fairness. 7. One other thing is keep your blog the same as your website. Many people will join Blogger.com and pick a template that doesn’t look anything like their website. Consider making changes to templates as Branding is enhanced when all of your sites appear very similar. Changing your templates will make your blogs similar to your web sites and enhance branding as customers visiting your blogs will feel like they are on your website. Therefore use the same header, use the same sign up form to your email list, put your picture on your blog where people can find it, and have the same background color as your website. These are all helpful hints on how to mix Internet marketing branding and email marketing. Once you have mastered this technique you will find sales for all of your products and programs will improve.
The Author Jim Washington is a retired operator of several offline brick and mortar business. Jim has been
blogging
online for about 2 years and current projects include Affiliate Marketing Additional Marketing Information is available at
Article Marketing
Article Source:
ArticleRich.com